John W. Mendel is executive vice president of the Automobile Sales Division of American Honda Motor Co., Inc (AHM). Mendel is responsible for U.S. sales activities of the Honda and Acura Divisions as well as Acura Parts and Service field operations. In addition, he oversees Honda and Acura market representation, customer marketing, dealer business management, and product and sales information. Mendel took up his current responsibilities on April 1, 2014.
Mendel previously served as executive vice president of Auto Sales for American Honda, with responsibility for national sales operations and regional marketing activity for both the Honda and Acura automobile brands.
Mendel joined American Honda in 2004 as senior vice president of Automobile Operations, and was responsible for product planning, advertising, marketing, public relations and distribution for both Honda and Acura. He was promoted to executive vice president of Automobile Operations in 2007.
Prior to joining American Honda, Mendel served as executive vice president and chief operating officer for Mazda North American Operations. He began his career with Ford Motor Company's U.S. operations in 1976 and held numerous sales and marketing positions within Ford, Lincoln Mercury and Ford Customer Service. He was appointed major markets/dealer advertising manager in 1990 and regional operations manager in Chicago in 1992. Mendel served as regional manager for Ford's San Francisco and Los Angeles operations from 1993 until 1998. He then served as director of marketing with Ford of Britain from 1999 until 2002, before joining the leadership team at Mazda.
Mendel holds undergraduate degrees in business and economics and a master of business administration from Duke University.