Honda HR-V is America’s #1 SUV with First-Time and Gen Z Buyers – Fun-to-Drive 2024 HR-V On Sale Now

The fun-to-drive 2024 Honda HR-V is now on sale with a starting manufacturer's suggested retail price (MSRP) of $24,100 for the HR-V LX (excluding $1,295 destination charge). America's most popular SUV with first-time and Gen-Z buyers1, HR-V is just the right size for young, active buyers looking for a sporty driving experience with plenty of space and utility for adventurous weekend escapes. For better traction management when the road gets rough, the 2024 HR-V is available with Real Time All-Wheel Drive (AWD) with Intelligent Control™ starting at $25,600 (excluding $1,295 destination charge).

Stylish and sporty with a roomy, feature-rich interior, the award-winning second-generation HR-V continues to bring in a new generation of customers to Honda as it fortifies the model's popularity with multicultural customers; HR-V is the #1 SUV in the industry with Hispanic buyers2. HR-V also leads the highly competitive subcompact SUV segment with the highest percentage of Millennial customers with more than a third of all HR-Vs bought by Gen Y3.

2024 Honda HR-V Pricing & EPA Fuel Economy Ratings



MSRP Plus $1,2955 Destination Charge

EPA Mileage Rating




26 / 32 / 28




25 / 30 / 27

Sport (FWD)



26 / 32 / 28

Sport (AWD)



25 / 30 / 27




26 / 32 / 28




25 / 30 / 27

For more information on the Honda HR-V click here.

About Honda
Honda offers a full line of clean, safe, fun and connected vehicles sold through more than 1,000 independent U.S. Honda dealers. The award-winning Honda lineup includes the Civic and Accord, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan. Honda's electrified vehicle lineup includes the Accord hybrid, CR-V hybrid, and, in the future, Civic hybrid. The Honda Prologue SUV, Honda's first volume battery-electric vehicle, will join the lineup in 2024.  

Honda has been producing automobiles in America for over 40 years and currently operates 18 major manufacturing facilities in North America. In 2022, more than 99% of all Honda vehicles sold in the U.S. were made in North America, with more than two-thirds made in America, using domestic and globally sourced parts.

More information about Honda is available in the Digital FactBook.

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1Source: Strategic Vision New Vehicle Experience Study, 2022
2Source: Strategic Vision New Vehicle Experience Study, 2022
3Source: Strategic Vision New Vehicle Experience Study, 2022
4Manufacturer's Suggested Retail Price (MSRP) excluding tax, license, registration, premium paint, $1,295 destination charge and options. Dealer prices may vary.
5MSRP plus $1,295 destination charge, excluding tax, license, registration, premium paint and options. Dealer prices may vary.
6Based on 2024 EPA mileage ratings; Use for comparison purposes only; your mileage will vary depending on how you drive and maintain your vehicle, driving conditions, and other factors.