Value To America

— Torrance, Calif.

Honda has deep roots in America and a long history of contributing to the U.S. economy through U.S. manufacturing, sales, R&D and finance, with cumulative capital investment of more than $21 billion, since the establishment of American Honda Motor Co., Inc., as Honda's first overseas subsidiary in 1959. The company also makes positive contributions to society and quality of life through its pioneering efforts to improve fuel efficiency, reduce emissions, and enhance vehicle and pedestrian safety, while providing a consistently high level of product quality and value to its customers.

Employed in America

Working together across all sectors – sales, parts and service, manufacturing, research and development, engineering, and finance– Honda associates strive to deliver the highest possible quality and value to customers.

  • More than 26,000 Honda associates are engaged in manufacturing, R&D, sales, finance, and other operations nationwide
  • Honda's 2011 U.S. payroll exceeded $1.85 billion
  • Honda's U.S. business supports the employment of approximately 134,000 individuals at 1,300 Honda and Acura dealerships in America.

Researched and Developed in America

Honda was the first international automaker with the capability to perform "complete product creation" in America, marked by the establishment of Honda Research California in 1979. Today, Honda has the most U.S. R&D facilities of any international auto manufacturer.

  • Honda's U.S. R&D operations perform all aspects of new product creation from initial market research and concept creation to styling, design, and complete platform engineering.
  • Honda operates 16 R&D facilities in the U.S., including three California design studios, a power equipment research and testing center in South Carolina, and a major automotive development center in Raymond, Ohio, which features extensive vehicle development, testing and prototype fabrication capabilities, along with one of the world's most sophisticated indoor crash test facilities.
  • Honda R&D Americas (HRA) has developed a new wind tunnel in Ohio that will play an important role in realizing further improvements to the aerodynamic efficiency of new vehicles, enhancing Honda's global R&D capabilities and contributing to Honda's focus on fuel-efficiency leadership.
  • 24 Honda and Acura auto and light truck models have been researched, designed, and developed in the U.S. since 1991.

Sourced in America

Honda has been growing its local U.S. supplier base for 30 years. Through technology and mentoring, Honda helps its U.S. supplier base increase quality and productivity. These improvements strengthen its suppliers' business, while contributing to the stability of the entire U.S. automotive industry.

  • Honda works with more than 500 U.S. OEM parts suppliers in 34 states which provide the parts and materials to assemble Honda and Acura products in the U.S.
  • Honda spent $14.4 billion on parts and materials purchased from U.S. suppliers in 2011.
  • In addition to its OEM parts supply network, Honda works with 19,000 companies that supply maintenance, repair and operational (MRO) services to Honda's U.S. operations.

Manufactured in America

Honda marks 30 years of manufacturing automobiles in America (using domestic and globally sourced parts), which began with the production of the Honda Accord in Marysville, Ohio, in November 1982. Today, Honda remains committed to enhancing its local manufacturing capabilities.

  • 85 percent of Honda and Acura vehicles sold in the U.S. were manufactured in North America in 2011. For over a decade, Honda has maintained a North American sourcing rate above 75 percent.
  • Honda has nine manufacturing plants in six states producing a diverse range of Honda and Acura automobiles, engines, transmissions, power equipment and power sports products.
    • The company is investing nearly $1 billion and adding more than 1,500 new full-time positions to further advance its manufacturing capabilities in America. More than $780 million (and 150 new full-time positions) in new production capabilities and upgrades to plants in Ohio – the East Liberty and Marysville auto plants, the Anna engine plant, and the Russells Point transmissions plant.
    • $400 million (and 190 new jobs) at the Lincoln, Alabama auto plant, increasing the plant's annual production capacity by 40,000 units to 340,000 Honda and Acura cars and light trucks per year and adding production of the Acura MDX luxury SUV in 2013.
    • $40 million (and 300 new full-time positions) at the Greensburg, Indiana, auto plant to increase production by 50,000 to 250,000 Honda and Acura vehicles per year, and for the addition of Civic Hybrid production in early in 2013. In October 2011 Honda Manufacturing of Indiana (HMIN) added 1,000 new jobs to support the doubling of production to 200,000 units, and in April 2012 HMIN added production of the Acura ILX and ILX hybrid, the first hybrid automobile produced by a Honda plant in North America.
    • Two new U.S. plants under development to support Honda's entry into the aerospace business:
      • A $118 million plant for production of the HondaJet advanced light jet, in Greensboro, North Carolina, the world headquarters of Honda Aircraft Company.
      • A $81 million jet engine plant in Burlington, North Carolina, home of Honda Aero, Inc., future manufacturer of the GE Honda HF120 turbofan engine
  • The company in January 2012 also announced plans to produce the next-generation Acura NSX supercar at a new production facility in Ohio within the next three years.

Exporting Product from America

  • On Dec. 5, 2012, Honda will reach the one million mark in total automobile exports from the U.S. Honda was the first Japanese automaker to export U.S.-built automobiles to overseas markets (Accord to Taiwan in 1987; Accord Coupe to Japan in 1988) using globally and locally sourced parts.
  • Honda will export approximately 100,000 vehicles from the U.S. in 2012, an annual number that will increase to as much as 200,000 units per year in the coming years, which will make Honda a net exporter from America, exporting more vehicles from America than it imports.
  • Honda exports U.S.-made vehicles to more than 50 countries including Japan, China and markets in Latin America, Europe and the Middle East.
  • Honda also is increasing exports of major auto parts by almost 70 percent this year in support of Honda plants in South America, Europe and Asia. This will be a substantial increase in business for North American suppliers and continue growing in coming years.

Safety and Environmental Leadership in America

Honda continually invests in original technology designed to balance customer demands for performance and safety with environmental responsibility.

  • Honda led the industry with its 'Safety for Everyone' initiative to apply a core suite of advanced safety technologies to all Honda and Acura vehicles regardless of vehicle size or price.
  • Today, American Honda is among the leaders in achieving top-level safety ratings, including 13 model year 2012 Honda and Acura models that achieve an IIHS "Top Safety Pick" rating.
  • Honda is reaching beyond federal safety regulations with the adoption of leading pedestrian injury mitigation designs and with its Advanced Compatibility Engineering™ (ACE™) body structure that helps to address the issue of compatibility between vehicles of different sizes and ride heights in a frontal collision.
  • Honda was named America's "Greenest Automaker" by the Union of Concerned Scientists for the fifth consecutive time in 2010, marking a decade of leadership in high fuel efficiency and reduced tailpipe emissions including CO2.
  • Honda is accelerating its efforts to further advance the environmental performance of its products and operations, with a strong emphasis on fuel efficiency and reduced CO2 emissions and is targeting a 30-percent reduction in CO2 emissions from its automobile, motorcycle and power equipment products globally (from 2000 levels) by 2020.
  • The recently-launched Fit EV battery-electric commuter vehicle has earned industry-leading ratings for EPA fuel economy (118 MPGe) and energy consumption (29kWh per 100 miles), and a class-leading driving range (82 miles).
  • The all-new ninth-generation Honda Accord, launched in the fall of 2012, is the first Honda vehicle in America to feature the company's new 'Earth Dreams' powertrain technology, including a new direct-injected four-cylinder engine and a new two-motor hybrid system to be introduced in the Accord Plug-In Hybrid and Accord Hybrid in 2013
  • Honda has led all automakers in the introduction of virtually every low emissions vehicle technology requirement, including the first gasoline-powered LEV, ULEV, SULEV, and AT-PZEV vehicles introduced to U.S. consumers.
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