"Fit for Fun" campaign marks the most robust multicultural, mobile and social campaign in the Honda brand's history
Honda targets highly-connected, socially-driven audience for the Fit; 70% of Fit buyers are new to Honda brand...
Honda today showcased a new direction for America's retail best-selling midsize sedan with the world debut of a more stylish, sporty and premium 2018 Honda Accord that launches this fall.
As the all-new, completely redesigned 2018 Honda Odyssey arrives in dealerships across the U.S., Honda is introducing a new integrated marketing campaign highlighting the vehicle's innovative technology and imaginative solutions that will keep everyone in
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Acura will field a pair of Acura TLX sport sedans in the 95th running of The Broadmoor Pikes Peak International Hill Climb on June 25, joining the NSX supercar that will return following last year's victory.
The very first 2017 Honda Civic Type R in the world, Vehicle Identification Number (VIN) 01, will be auctioned online beginning June 7, with all proceeds benefitting the Pediatric Brain Tumor Foundation.
The refreshed 2018 Acura TLX performance luxury sedan goes on sale June 1 with a more sporty and alluring look reflecting the brand's new design direction, along with an all-new TLX A-Spec variant, and new premium features. The 2018 TLX offers AcuraWatch™
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American Honda announced today the addition of the CB650F to its model lineup for the 2018 model year, while also confirming the return of two other exhilarating sport bikes in the capable CBR650F and the incredibly popular Grom.
Honda today revealed its all-new Clarity Plug-in Hybrid and Clarity Electric alongside the already available Clarity Fuel Cell, saying it will target U.S. sales of 75,000 Clarity vehicles in the first four model years.
Acura's first-ever hybrid SUV, the 2017 MDX Sport Hybrid, will arrive at showrooms in early April with more than 30 additional horsepower and a 45 percent higher EPA city fuel economy rating as compared to the conventionally-powered MDX SH-AWD.
The Honda Ridgeline Baja Race Truck opened the 2017 off-road racing season with a strong performance Saturday in the southwestern Arizona desert, leading and finishing third in the "7200" class at the Parker 425.
Marking its seventh year as Presenting Sponsor and Official Vehicle of the Sundance Film Festival, Acura returns to Park City, Utah with Acura Mood Roads, a new, first-of-its-kind immersive virtual journey inspired by the brand's signature performance tech
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In the second phase of planned recalls first announced by NHTSA in May 2016 and based on recent Defect Information Reports (17E-001, 17E-002, and 17E-003) from the airbag inflator supplier Takata, Honda will conduct recalls covering approximately 1.29 mill
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Honda today took the wraps off a sleek, sophisticated and innovative new 2018 Odyssey minivan, launching at dealerships nationwide this spring. Already the most popular minivan with individual American car buyers for seven years running, the next-generatio
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Remarks by Takahiro Hachigo, President, Chief Executive Officer and Representative Director, Honda Motor Co., Ltd. and John Mendel, Executive Vice President, American Honda Motor Co., Inc.
The all-new, completely redesigned and reengineered 2017 Honda CR-V, the fifth generation of America's best-selling SUV, goes on sale today with a Manufacturer's Suggested Retail Price (MSRP) starting at $24,045. Packed with segment-busting quality, featur
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As owners of the 2017 Acura NSX begin taking delivery across the U.S., Acura has revealed a new campaign – "NSX Originals" – that brings each unique, built-to-order supercar to life in a customized, digital film.
Since 1959, when they first adorned the twin-cylinder CB92 Benly, the letters CB have always meant a great deal to Honda and Honda owners. They came to mean even more in 1969, as the four-cylinder CB750 represented a seminal moment for motorcycling, as the
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